CHALLENGE 1

As per a recent Niti Aayog report, around 40 crore Indians don't have any kind of Health Insurance coverage. Many families who do, are either underinsured or have no idea about the coverage exactly. As per LaxmiGyaans understanding, the root cause of the situation lies in the fact that:

There exists no FORMAL Professional, Curriculum Based Education in the Health Insurance Industry.

We respect Doctors, Chartered Accountants, and Architects due to their 'Professional' education. A health insurance/mediclaim advisor still is looked down upon as an 'Agent' who pushes policies for the sake of commission. Health Insurance is a very significant product is sidelined by users as well as agents too.

SOLUTION 1 

To enable 'Agents' to become 'Professionals', LaxmiGyaan curates a professional educational curriculum in the following ways:

1. Tailormade masterclass, or campaign/theme-based video modules for Insurance Brokers or Companies.

2. MBA- Mediclaim Business Administration - a unique education concept for mediclaim advisors. This is currently in the form of online, offline programs and curriculum-based courses available on our Playstore App- 'LAXMIGYAAN'. We have special courses like Welcome MBA for new advisors, Expert MBA for senior advisors, Comprehensive MBA for complete learning of the health insurance domain, and more.

CHALLENGE 2

Families and small/medium businesses really have conversations on finances and majorly women take a backseat in financial decisions as well as financial understanding. Fear of finances, considering finance as an academic complex subject, restricting finance to just accounting... All these contribute to a vacuum and again the root cause is the lack of financial education.

This is just the tip of the iceberg... The future holds more problems due to this:

1. Generation Gaps in financial matters.

2. Documentation Hassles in family members' absence.

3. Claim rejections in spite of having insurance.

4. Unclaimed investment returns due to lack of records

5. Lack of seriousness toward prosperity in future generations.

SOLUTION 2

Financial Education, Awareness, Literacy, and Empowerment are all buzzwords used interchangeably. Currently, Financial awareness programs are being used as an indirect selling strategy for financial products. With due respect to these initiatives, this dilutes the concept of "education". The fear of finance and lack of conversations still remains. Hence LaxmiGyaan conducts unique programs without promoting/mentioning/branding any financial product/brand. A few of our initiatives are:

1. LaxmiGyaan Housie

2. Financial Education Campaigns to celebrate weddings, annual day functions, or major events [methodology of sessions are fun based and unique]

3. Financial Education Micro-Learning - 9 hours, 9 days, 9 weeks, 9 months module choices.

4. Corporate Workshops for Employee Engagement with specific pre-defined outcomes.

5. Rural camps to educate women & families on financial nuances.

6. Theme-based programs like Financial Makeup, Financial Meditation, Financial Kundali, and many more!

7. Personalized Consulting for Families to help them Finetune Finances.